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5 Steps to Building a Cart Recovery Email Strategy That Will Increase Your Conversions

Via Reshu Rathi | @reshurathi For an e-commerce business, shopping cart abandonment is the most common and most inevitable scenario. A Baymard Institute study states that 68.63% of carts are abandoned every year. That means that only about 1 in... Read more

How to Plan and Create Awesome eCommerce Content

Via Anshey Bhatia | @ansheybhatia When starting an online store, content is a frequently underrated yet vital aspect of the website creation process. We consistently tell our clients that we need content for the site completed within the first one... Read more

Increasing Revenue Through Abandoned Cart Messaging and Incentives

Via Brandon at MailChimp | @MailChimp Online shopping carts are abandoned for a number of reasons. Maybe a customer has second thoughts, maybe a website times out, or—and let's be real here—maybe the customer just got distracted by a cute animal... Read more

4 Retailer Tips for Marketing to Consumers

Via Alon Gamzu | @alongamzu How can retailers make sure their consumers are not only getting the message they want to send, but also getting a message the consumer actually wants to hear? Retailers need to make the purchasing process for the... Read more

The Noob Guide to Understanding Pay-Per-Click Marketing

Via Brad Tiller | @bradtiller Pay-Per-Click advertising is one of the best ways to reach the best prospects, at a moment that's pivotal in their purchasing cycle. This guide from Brad Tiller at Unbounce serves as a primer on the core concepts every... Read more

8 Social Media Tips for 2015 Holiday Shopping Season

Via Angie Pascale | @angiepascale Marketers preparing for the upcoming holiday shopping season can leverage social media channels leading up to and during the holidays can help to boost awareness, drive traffic, and increase sales. Here are 8 tips... Read more

The Year of the Smartphone

I came across a pretty cool bit of information today thanks to John Caldwell at Red Pill Email. Yesmail released their 3Q Benchmark Report on Email Marketing. The report is titled “The Year of the Smartphone” and that probably isn't, (it shouldn’t... Read more

Ecommerce & Secure Transactions

Ecommerce Business-to-Business Product Catalogs Shopping Carts  Secure Credit Card Transactions Encrypted Data Attention to security is fundamental to everything we do on the web at Signal. Commercial websites that exchange sensitive... Read more

Web Programming

Web Programming  Content Management Systems Database Development E-commerce Development Web Apps Legacy Integration Widgets The wizards behind the curtain Modern websites depend on advanced software programming for efficiency of operation,... Read more

Heartbleed Update: How to Create Strong Passwords

If you're not changing your important passwords this weekend you're at risk. Just do it. What's the big deal? Think of it as spring cleaning; a good time to get your passwords organized and get some strong passwords in place. Our advice to all our... Read more