Via Ben Bate
Dark UX patterns help companies maximize profits, but at the expense of the most vulnerable, and by damaging the web for everyone.
Read full article Read more Via Audrey Menager
In this second article from Audrey, she gives advice on how to produce a really effective call-to-action (CTA). Don’t neglect the power of CTA because it encourages visitors to take the desired action.
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The user experience and design of landing pages determine whether people convert and that's why they shouldn't be underestimated. In this article, Audrey Menager gives guidance on how to achieve an effective design.
Read full... Read more Via Justin Baker | @justinucd
A/B testing for many companies becomes a band-aid for poor value propositions. If your content is not being shared, maybe your content is actually not share-worthy, regardless of how amazing you make your “Share Now!”... Read more Via Nick Patel | @NickMarcom
You might think offering as many options as possible makes users more likely to purchase at least one thing from your website. However, it often distracts the user who will then put off the decision-making process and... Read more Via SurveyReviews.net
A well-designed survey, coupled with incentives and techniques to elicit response, can help guarantee a healthy response rate.
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To get people to complete your forms, they need to notice them first. And color plays a big role in whether or not visitors see a form on your site.
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Your business needs a solid central online hub for your customers. And while your website can be simple, it needs to be effective — a factor that largely relies on its design.
Read full article Read more Via Carolyn Edgecomb | @carolyn_mariee
As digital marketers, we’re almost always looking for ways to generate more leads. A well-crafted landing page is the single-most important tool in turning a visitor into a lead, so read this to make sure you’... Read more Via Blue Fountain Media | @bfmweb
The user experience is critical for your website design. Here's a look at some of the latest UX design trends to help your business resonate with users and keep them coming back for more.
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