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Google launches business-friendly tool that tests your website mobile-friendliness & page speed

Via Barry Schwartz | @rustybrick Google announced on the Google Small Business blog that they have released a new landing page to test your website’s mobile-friendliness and page speed for desktop and mobile all in one place. This tool should make... Read more

SEO or Content Marketing? Here's How to Rock Both

Via Goran Mirkovic | @ClemmRusty When it comes to SEO and content marketing, people constantly feel like one is more important than the other. For most inexperienced online businesspeople, SEO seems as something that is essential to their websites... Read more

Google continues testing new search results interfaces

Via Barry Schwartz | @rustybrick Google is constantly playing around and testing user interfaces for their search results and other services. Just recently, we captured them testing black instead of blue links in the main search results. Now, we... Read more

Boost Your SEO Efforts Through Social Media, Contests and Giveaways

Via Jim Belosic | @shortstacklab When it comes to connecting with customers - both existing and new - few things beat social media contests, giveaways, and sweepstakes. Contests excite fans of a brand and, when done right, encourage sharing and... Read more

How Many Words In ALT Text For Google?

Via Shaun Anderson | @Hobo_Web Text in Alt tags are 'counted' by Google (and Bing) on a page level, but be careful over emphasizing them – as with every element of SEO in 2016. A lot of websites penalized for over-emphasizing invisible elements on... Read more

5 ways SEO and PR should be working together

Via Erin Everhart | @erinever When it comes to digital marketing, SEO and PR go together like peanut butter and jelly. With a newly integrated and constantly evolving digital landscape, marketing and communication channels are working together... Read more

A Step-by-Step Process for Discovering and Prioritizing the Best Keywords

Via Rand Fishkin | @randfish Keyword research, when done right, is a fairly complex process. Uncovering new keywords and appraising their value should involve a robust toolkit, a multitude of different sources, and a great deal of thoughtfulness.... Read more

SEO Etiquette. White Hats, Black Hats and Google Penalty

Via Matt Dawson from Matt Dawson's Digital Marketing Blog SEO is not always that straight-forward. There are many SEO agencies that will offer companies services to improve their SERP visibility however, some agencies (and individuals) do not play... Read more

Stop messing up your SEO and do these things instead

Via Matt Clough | @MattJClough The days of using underhand tactics like hidden text and keyword stuffed title tags to influence search rankings may be rapidly retreating into the mists of time, but as much as search engine optimisation (SEO) is... Read more

Google Warns Site Owners Their Site is Not Mobile-Friendly in Mobile Search Results

Via Barry Schwartz | @rustybrick Google is now issuing a new type of warning to site owners if their site is not mobile-friendly. The new warnings show directly in the mobile search results, but only to the site owner, when Google knows that the... Read more