Via @digitalinkwell
One of the most important aspects to attend to in email marketing is your font choices. Email-safe fonts make it easier for customers to read what you have to say, which means you’ll be more likely to get that conversion.
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Via Nataly Birch
As a simple verification of a completed action, a confirmation email reaches clients at a vital stage in their journey. It provides instant feedback that's indispensable for building trust in your brand and creating a comfortable...Read more
Via @SEScacca
Newsletters are still one of the primary ways to successfully engage with customers. This article shows you how to make the most of your email newsletter.
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Via Nataly Birch
Transactional emails — welcome messages, confirmations, etc. — remain wasted opportunities. So let’s change that trend and find out how to create good transactional emails and enjoy the benefits.
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Via Etienne Garbugli
If you don’t nurture your leads, they won’t know who you are and they’ll unsubscribe, or worst, mark your emails as spam. This article talks about creating nurturing emails that perform, newsletters or not.
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Via Rob Steffens
When it comes to a successful email marketing campaign, good subject lines can make all the difference. How do you make the most of subject lines and position your email to reach your goals? Here are 18 email subject line hacks you...Read more
Via John Munday
If you want your communications to be noticed, you need to come up with content that is concise, intriguing, and visually compelling. An eye-catching design is more important than ever, and if your email doesn’t look professional,...Read more
Via Adam Rogers | @adamrogersuk
How can you encourage more people to take action when they receive your email newsletter? The answer is design. If you’re not using the best design for your emails, you might be disappointed by your results.
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Via Nicholas Dimitriadis
The idea of a holiday themed email marketing campaign might seem like a stressful and time-consuming task, but in reality it doesn’t have to be.
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