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The Best Payment Gateway for Your ECommerce Site

Via Suzanne Scacca This guide shows you what kinds of payment options you have to work with based on the ecommerce platform you choose for your website. Read full article Read more

Birnn Chocolates of Vermont

Birnn Chocolates of Vermont offers over 100 different truffles to retailers nationwide. As fourth generation confectioners, they have transformed the family's business from 11 retail stores to an exclusive manufacturer of premium, wholesale truffles... Read more

Upselling for E-Commerce: How to Increase Your Average Order Value

Via Emil Kristensen Product recommendations are responsible for an average of 10-30 percent of gross e-commerce revenues. Here are some key upselling strategies you can use for your e-commerce store checkout page. Read full article Read more

User Experience for Ecommerce: How to Improve User Experience with Customer Feedback

Via Alex Birket | @iamalexbirkett We all want to be data-driven marketers and entrepreneurs. Nobody sets out wanting to make decisions on their ego, and we all want to do the right thing to improve our business’ metrics. The missing ingredient is... Read more

4 Studies That Show How E-Commerce Changed in 2017

Via Pratik Dholakiya | @DholakiyaPratik Four studies stand out for their insight into where e-commerce is headed. One study tells us how our e-commerce sites stack up against the rest of the industry, and another reveals obeying four simple rules... Read more

5 Ways Etailers Can Make Online Shoppers Feel Safe

Via Richard Adhikari Companies that want to nail down their share of the holiday e-commerce bonanza must make sure their systems are secure and shoppers know they're in good hands. Here are some ways to reassure skittish customers. Read full... Read more

Central Vermont Chamber of Commerce

Central VT Chamber of Commerce is your complete guide to travel, recreation, entertainment, and quality of life in the region. Commercial and demographic information as well as financing programs and more. Skiing, snowmobiling, lodging and... Read more

7 Tips to Decrease Shopping Cart Abandonment

Via Ritchie Hale Over the last several years, the U.S. market has seen a rapid increase in e-commerce sales and transactions. Although e-commerce sales revenue has grown and merchandise is moving across the country faster than ever before, there's... Read more

Order confirmation emails can build loyalty, sell more

Via Armando Roggio | @EcommerceBoy Shoppers love order confirmation emails. They open them repeatedly, click on links, and give them priority in the inbox. They may help online retailers earn trust and additional business. Read the full article Read more

How to Calculate the ROI of Your SEO Campaign in Google Analytics

Via Adam Frankel | @FrankelInteract Estimating ROI of a company's SEO effort is a common issue most of the SEO managers face today. Measuring SEO performance is not such a simple task. What if someone searched for a keyword, came to your site,... Read more