Email Typography: 8 Best Fonts for Email (And Custom Email Font Ideas)
Via @digitalinkwell One of the most important aspects to attend to in email marketing is your font choices. Email-safe fonts make it easier for customers to read what you have to say, which means you’ll be more likely to get that conversion. Read full article
5 New SEO Tools for Marketers
Via @whipalash Search engine optimization (SEO) is the key to having a successful website. Here are some picks for the five best new SEO tools for marketers. Read full article
Zoom Impersonation Attacks Aim to Steal Credentials
Via @LindseyOD123 The Better Business Bureau warns of phishing messages with the Zoom logo that tell recipients they have a missed meeting or suspended account. Read full article
Famous Logo Designs and Their Accompanying Final Logo Design Sketches & Napkin Doodles
Via The Logo Smith Finally, in honor of the "I ♥ NY" designer Milton Glaser, who passed away this summer, here's a great collection of famous logos and their humble beginnings. (You don't have to be a design geek to get a kick out of these, but it helps.) Read full article
Guide to Confirmation Emails: Examples and Best Practices
Via Nataly Birch As a simple verification of a completed action, a confirmation email reaches clients at a vital stage in their journey. It provides instant feedback that's indispensable for building trust in your brand and creating a comfortable environment. Read full article
The Era of UI Unification
Via Robert Mayer A quick rundown on how websites have evolved over the years, and why the web looks the way it looks now. Read full article
Powerful Additions to Your Brand’s Marketing Strategy for Higher ROI
Via David Schneider Find marketing strategies you can implement that will not only bring in customers but do so without spending a lot. The article includes some additions you can make to practically any marketing strategy to provide you a higher ROI. Read full article
What Is a WordPress Theme?
Via @kezzbracey It's a basic question, but one we get asked a lot. And this article does a good job explaining it. (By the way, this article could just as easily apply to any content management system.) Read full article