Making Instagram Work for Your Brand

Via Molly Buccini | @mollybuccini

Instagram advertising has officially surpassed Twitter ads, according to a recent report from MarketingLand, and it's a reminder that the golden age of Instagram for selfies and #TBT is still here. And it's time for your brand to get on board.

For the old-school marketers who doubt the power of this visual social network (we hear you naysayers asking: "where’s the ROI?", "why can’t we include links?" and "what is this DOING for my brand?"), here's tips for winning an Insta-marketing strategy.

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