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SMS Helps Retailers with Sales and Customer Engagement

SMS Helps Retailers with Sales and Customer Engagement

Via Andy Shirey | @AndyShirey

Ninety-seven percent of United States smartphone users are texting at least once a day. On top of that, 75 percent of millennials choose to text over taking a call. These numbers are not just a mobile marketer’s hopes and dreams – they are statistical facts.

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