Increasing Revenue Through Abandoned Cart Messaging and Incentives

Via Brandon at MailChimp | @MailChimp

Online shopping carts are abandoned for a number of reasons. Maybe a customer has second thoughts, maybe a website times out, or—and let's be real here—maybe the customer just got distracted by a cute animal video. Whatever the case might be, there are plenty of integrations to make it easy to follow up and encourage your customers to complete their purchase.

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