How to Create a Good Transactional Email that Converts
Via Nataly Birch Transactional emails — welcome messages, confirmations, etc. — remain wasted opportunities. So let’s change that trend and find out how to create good transactional emails and enjoy the benefits. Read full article
How to Create a Newsletter That Truly Drives Results
Via Etienne Garbugli If you don’t nurture your leads, they won’t know who you are and they’ll unsubscribe, or worst, mark your emails as spam. This article talks about creating nurturing emails that perform, newsletters or not. Read full article
The Ultimate Email Subject Line Testing Checklist
Via Jared Evers Email subject lines are tied directly to open rates. This list helps you brainstorm and optimize them. Read full article
18 Hacks for Improving Your Email Subject Lines
Via Rob Steffens When it comes to a successful email marketing campaign, good subject lines can make all the difference. How do you make the most of subject lines and position your email to reach your goals? Here are 18 email subject line hacks you can put into action right away. Read full article
How To Design Winning Email Newsletters
Via John Munday If you want your communications to be noticed, you need to come up with content that is concise, intriguing, and visually compelling. An eye-catching design is more important than ever, and if your email doesn’t look professional, your business won’t either. Here are some basic rules for creating winning email newsletters. Read full...
How to Update Your Email Newsletter Design to Increase Clicks
Via Adam Rogers | @adamrogersuk How can you encourage more people to take action when they receive your email newsletter? The answer is design. If you’re not using the best design for your emails, you might be disappointed by your results. Read full article
5 Elements For Writing An Effective Holiday Email Marketing Campaign
Via Nicholas Dimitriadis The idea of a holiday themed email marketing campaign might seem like a stressful and time-consuming task, but in reality it doesn’t have to be. Read full article
Need Better Engagement from Your Email List? Here are 4 Ways How
Via Mike Templeman Your subscribers must open your email in order to gain from the goods inside. You can turn your email campaigns around to better engagement and responsiveness from recipients by following these sure-fire ways to increasing open rates. Read full article