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How to Increase Social Media Engagement

Via Blue Interactive Agency To help your business harness social media’s almost unparalleled ability to connect people and brands, here are our eight best tips on how to increase social media engagement. Read full article Read more

13 Fantastic Places to Find Background Music for Your Video Content

Via Brian Peters | @brian_g_peters Experts predicted 2017-2018 would be the “age of video marketing on social media” and data is showing they were correct. Video has erupted onto the scene with brands and businesses creating more video than ever... Read more

Marketing Essentials: What Is a Blog and How Should a Company Use One?

Via Tyler Kurbat The idea of blogging is starting to sound antiquated. But as many things change in the world of content marketing, the importance of a blog — properly leveraged, of course — remains. Read full article Read more

Improve Your Business Use of Twitter with These Steps

Via Taha Aziz How do you come up with a tweet? Start off with your objective; what are you trying to achieve? Whatever it might be, always have an objective to tie to. Here's a run down of the four basic types of things you can post to Twitter.... Read more

How To Market To Each Generation on Social Media

Via SkyBound Digital This infographic focuses on the overall activities and audience on Facebook, Twitter, Pinterest, Instagram, YouTube, and how to reach each generation of users effectively. Read full article Read more

Should You Create a Company or Personal Blog?

Via Neil Patel | @neilpatel Blogging has been a game-changing marketing strategy for many smaller businesses and has enabled them to compete with much larger industry titans. In many ways, it’s one of the most revolutionary marketing strategies in... Read more

6 Must-Do's for Effective Social Media Marketing

Via Jonathan Long | @MDMJonathan Social media marketing should be effective and affordable, and when done correctly, it can help scale businesses of all sizes. Six marketing experts give their best advice on how to grow an audience, regardless of... Read more

5 Ways Your Social Media Posts Improve Your SEO

Via John Jantsch | @ducttape Highly-engaged content has much greater SEO value than do less popular pages. Social signals are a helpful factor in making that determination because they represent independent assessments of a page’s content. Read... Read more

4 Tips on How to Use Twitter Polls in Your Marketing

Via Andrew Hutchinson | @adhutchinson Twitter recently outlined four ways in which brands can use polls — and they might get you thinking about the potential benefits of querying your Twitter audience. Read full article Read more

Reviews: The Most Ignored, Most Important Part of Your Social Media Strategy

Via Blaise Lucey | @BlaiseLucey00 Despite the clear impact of reviews on purchase-making, companies don’t treat them strategically. Here’s how to start making the most of consumer reviews. Read full article Read more