Will Google Suggest inflate cost per click (CPC) prices?
Google Suggest is a feature that analyzes what you're typing into the search box and offers relevant suggested search terms in real time. You can choose one of the suggested queries by moving up or down the list with the arrow keys or mouse.
This is an important consideration for advertisers who thrive on less popular keywords. When Google (Nasdaq: GOOG) first introduced AdWords in the early 2000s, it was very cost effective to secure the most popular keywords and drive quality traffic to your site. As advertisers became more sophisticated, however, competition for those most popular keywords increased dramatically.






