It was 30 years ago today, Jan. 22, 1984, Apple aired its now-iconic "1984" television commercial, introducing the world-at-large to the Macintosh computer.
The three-day shoot outside London employed about 200 extras, who were paid a total of $10,000. But the star of the show was the hammer-wielding heroine, who breaks the chains of conformity and oppression by smashing the Big Brother image displayed on the massive screen.
The ad was by agency Chiat/Day and famously aired only once, during the 1984 Super Bowl.
And then about a million times on YouTube.